Art pop is for fruits

Pomegranates are typically classified as art-pop, but in many ways, the Cincinnati four-piece sounds more like a straight-up pop/rock band. Their latest album, Everybody, Come Outside!, features beautiful melodies and shimmering guitars; combined with singer Joey Cook’s high, effeminate vocals, the band is sonically similar to Stars—a flattering comparison, but not one that suggests boundary-pushing avant pop.

But Pomegranates are distinguished by their complete disregard for typical pop song structures—there are plenty of memorable hooks, but Everybody, Come Outside! contains no choruses and scarcely even any recurring melodic patterns. Musical ideas are rarely ever repeated, which can be initially frustrating—moments such as shouted outro of “This Land Used to Be My Land, But Now I Hate This Land” are so infectious, you’ll wish they could be repeated a few more times.

With so many different ideas, it’s a lot to take in all at once, but the Pomegranates’ complex songwriting become easier to follow on repeated listens; you’ll find yourself waiting for the chanted group vocals on “Southern Ocean,” and for the heavily delayed guitar leads on (the misspelled) “Corriander.” Pomegranates’ gameplan seems to be similar to that of the Unicorns—to condense a lifetime’s worth of hooks onto a single album. Thankfully, Everybody, Come Outside! is Pomegranates’ second full-length, meaning that their career arc won’t be similarly short-lived.

mp3: “Corriander”

It’s out now via Lujo Records.
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